Profitable Podcasting: Grow Your Business, Expand Your Platform, and Build a Nation of True Fans

The secret to making money in podcasting. The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue - one with far less competition. Podcasting offers rich opportunities, especially if you get in early and do it right. Based on the author's experience building a $2 million venture from scratch, Profitable Podcasting lays out the precise formula for creating, launching, marketing and monetizing podcasts in any industry. The book is packed with priceless production help, software recommendations, web and social strategies, schedules, checklists, and examples.