
Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand
Product Type: Bargain Books
Price:
List price: $33.50
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About
The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing upside down and built one of the most successful and beloved brands in America.
Info
ISBN: 9781400213160
Published Date: June 11, 2019
Publisher: Thomas Nelson
Language: English
Page Count: 215
Size: 9.27" l x 6.28" w x 0.83" h
Category
Business