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Invisible Influence: The Hidden Forces that Shape Behavior

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Binding: Paperback
List Price: $21.99
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Our Price: $6.75 CAD
Sale Price: $5.59 CAD
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Want to be more persuasive? Make better decisions? This book will show you how.

Jonah Berger integrates research from psychology, behavioral economics, business, and the social sciences more generally to shed light on the often-hidden factors that shape behavior. Learn why copycats are better negotiators and how losing can lead to winning. Why successful athletes tend to have older siblings, why married people grow to look alike, and what cockroaches can teach us about the science of motivation. You'll never look at your own behavior, or the behavior of those around you, the same way again.

NOTE: This title is a Bargain book. Bargain books are excess inventory or store returns from publishers that are discreetly marked with a small dot or line on the edge of the pages and, while most are in great condition, some books may exhibit minor cosmetic wear and tear. They may also have a price sticker on it from the original store it was returned from. In rare cases the actual cover of the book might not match the one in the display picture. For more information, visit Our Product page.

Due to many publishers not providing a Canadian list price the Canadian list price shown is an estimation based upon the US list price multiplied by the current exchange rate.

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ISBN: 9781476759739
Publisher: Simon & Schuster
Language: English
Page Count: 264
Size: 8.38" l x 5.52" w x 0.71"
Series: N/A

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