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E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company

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Binding: Softcover
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Building on the groundbreaking principles of The E-Myth Revisited, this book presents a practical, real-world program that can be implemented in real time in your business. Developed over decades with thousands of successful clients, Gerber shows that most businesses fail because of a crisis of vision that creates an inevitable cloud of misdirected activity. Presenting practical exercises to help small business owners recover their vision and passion, Gerber clears a path for getting back to the seven basic disciplines: leadership, marketing, money, management, lead generation, lead conversion, client fulfillment.

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ISBN: 9780060723231
Publisher: Collins
Language: English
Page Count: 423
Size: 9.05" l x 5.98" w x 1.31"
Series: N/A